Ritchie Bros. Auctioneers: How to sell

Check out our FAQs if you have questions or are considering selling with Ritchie Bros.


Depending on your needs, timing and goals, Ritchie Bros. has a variety of options to help you sell. Your Ritchie Bros. representative can work with you to provide the best solutions to fit your specific situation.

Your Ritchie Bros. representative is available to walk you through how to sell. To speed up the process here are some things to have ready:

  • Year, make and model of what you want to sell. Having specifics, including the serial number or VIN, usage and titles will expedite the process even further
  • Information on any liens (if applicable)
  • Invoices for any work done on the items

In most cases, the items need to be delivered to a Ritchie Bros. location prior to the auction. To take full advantage of the Ritchie Bros. auction experience, items should ideally be delivered 3 weeks before the auction for global marketing, inspections and buyer preview.

Our IronPlanet, Marketplace-E, and Ritchie List solutions do not require asset transport to a central location. Items are sold from the owner’s location, with photos and inspection reports available online.

We have shipping services available to help.

Typically, your items will be available for potential buyers to search on rbauction.com 48-72 hours after an agreement has been signed. Photos and item descriptions will be updated once the items are delivered to the site.

Marketing of your item begins 48-72 hours after an agreement has been signed:

  • We compile asset descriptions, picture, and perform inspections – all of which are critical for getting you the best results possible
  • We apply the latest marketing techniques and channels, both online and offline to attract both new and existing buyers
  • We segment and target buyers based on the items consigned, current trends, audience interests and behaviors to reach the largest, deepest buyer audience as possible

Only the legal owner can insure a piece of equipment. As such, all consignors and buyers must purchase on-site property insurance to protect their equipment against damage or loss while it’s at a Ritchie Bros. auction site. Learn more about insurance

Ritchie Bros. does not provide transportation of assets to yards. You can arrange pick-up and delivery of assets with a shipping provider. Learn more about shipping.